Setting the Stage

When it comes to politics, image counts, and nowhere was that more apparent than at the Republican and Democratic national conventions held in August in St. Paul, Minn., and Denver, respectively. <i>Association Meetings</i> asked a branding expert, Steve Johnson, senior vice president, creative services, with Cramer Digital Marketing/Event Solutions, Norwood, Mass., how well the set designs correlated with each presidential candidate&#8217;s platform and brand.