The pharmaceutical and medical device industries are facing financial and perception hurdles that will fundamentally change the way they go to market in the future — and in turn, affect the way they produce meetings and education, said Kim Slocum during his keynote address at the Second Annual West Coast Medical Device and Bio/Pharmaceutical Meeting Management Forum. Organized by Medical Meetings and the Center for Business Intelligence, the forum was held December 8-9 in San Diego.
Economic and Regulatory Pressures Will Force Big Changes in Healthcare Companies
The pharmaceutical and medical device industries are facing financial and perception hurdles that will fundamentally change the way they go to market in the future and produce meetings and education.
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