PCMA: Different Strokes for Different Folks

The Professional Convention Management Association’s 2008 Annual Meeting, January 13-16 in Seattle, is structured to provide as many different ways, formats, and levels of learning as there are learning differences among its members. The more-than-80 educational sessions—covering topics from attendance building and negotiations to international and green meetings—will be held as panel discussions, case studies, experiential learning, and lectures, and each session is rated “essential,”