Samuel J. Smith on How to Create a Hybrid Event

At the 2013 Meetings Professionals International event, Samuel J. Smith, an event technology consultant and president of Interactive Meeting Technology, shared some of what he has learned as a researcher for The Meeting Professionals International Foundation’s Hybrid Meeting Project. Sponsored by Sonic Foundry, the project involved surveying 1,800 people and conducting 37 interviews to find out how planners are using hybrid events.