BUSTING up the BLOCK

You'd think it would tough to get people to a 7 a.m meeting on a Sunday in August to talk about room rates. But our high-level group of roundtable participants, who met during the American Society of Association Executives' annual meeting this summer, didn't seem to mind. They were eager to discuss one of the most pressing issues facing the industry: attendees booking outside the contracted room block, causing huge attrition headaches for associations, loss of revenue for hotels, and an