New Look for Site, New Leadership at iSite

For the first time in many years, Site (formerly known as the Society of Incentive & Travel Executives) is rebranding, with a new look and message. The logo, which was rolled out at the association’s annual meeting in December and via an early-2009 e-mail campaign, is meant to reflect what Site views as the changing tenets of the incentive industry: global connections, motivational experiences, and business results. The organization’s new mission: “Unleashing human potential through