Mike McWilliams

Senior Director, Strategy & Marketing, Aimia

Mike McWilliams offers 20+ years in the B2B marketing services industry, having developed winning solutions for some of the best-known U.S. brands. Today Mike manages employee, channel, and business customer engagement strategies for Aimia U.S. Since joining the company in 1994, he has performed as director of creative services and strategic planning for key loyalty clients. Mike owns numerous awards for management and strategic development, creative, production and virtual solution delivery.

[email protected] http://aimia.com

Mike’s Recent activity

Are You Prepared to Hit “Send” on Your Event Communications?

Jan 11, 2017

Your conference date is set, your agenda is finalized, and now it’s time to start promoting your event. Your conference communication must reach the right people and encourage them to choose to attend your event...

Are You Getting the Right People to Your Events?

Aug 23, 2016

Event planners and conference hosts all share the same concern: “Will attendees find this event helpful and useful?” You need to get the right people to your events to help both your clients and your attendees achiev...