MotivAction, LLC

Minneapolis
www.motivaction.com

FOUNDED: 1976

LEADERSHIP: Bill Bryson, CEO; Joseph F. Keller, president and COO

TOP CUSTOMER MARKETS: insurance/financial services, manufacturing

AT A GLANCE: The company received a number of industry awards this year, including 12 Graphic Design USA Awards for travel communication materials, Web sites, and interactive digital media. MotivAction has also launched its “MOREMobile” app with QuickMobile, a “container application” that clients can use to create cost-effective apps for meetings and incentives. This year MotivAction partnered with San Diego–based Modern Meetings, and now has a presence in three cities, including Chicago and its Minneapolis headquarters.

BY THE NUMBERS:

  • Corporate meetings in 2012: 127
  • Incentive travel programs in 2012: 52
  • Meeting and incentive travel programs held outside the U.S.: 17%
  • Room nights booked for meetings and incentives: 85,083
  • Revenue from planning and executing meetings and
    incentives: 55%
  • Full-time employees:118


BACK TO THE 2013 CMI 25 LIST





Kari Vrba, Senior Vice President of Business Development