Mobile apps can turn events into interactive, engaging experiences—as long as your attendees are downloading and using them. Here are QuickMobile’s top tips for getting the word out: 1. Use Your Web Site Well • Write a few bullet points to explain why an attendee should download your app. Focus on the benefits to users, don’t just list the app’s features. • Be sure the URL for the app download is simple. (Use ow.ly, bitly, or goo.gl to turn your long URL ...

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