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Here are six ways organizers of the SYMC designed the event to leave the conference inspired, educated, connected, and engaged in ways that will enrich themselves and their organizations.
5. Social Media
The SYMC landed on the top-trending-on-Twitter list twice during the conference, a first. That achievement reflects the conference’s commitment to. “We have a giant blogger community so we are constantly piping them information to send out into their blog world,” Ostrander says. Also, SYMC developed an app for the conference, which drew more people to their smartphones and facilitated more tweeting. “The team here works hard through social media to keep people connected throughout the year.” The attendees, in turn, discuss the conference in their own communities to extend it even further.