6. Entertain and Inspire
“All of the learning and the practical takeaways come in the smaller settings,” says Ostrander—the workshops, the seminars, and even the hallways or coffee shops. But there is definitely still a place for large general sessions. SYMC books a variety of musical performers, comedians, and inspirational speakers for the 3,000-person general sessions, but the goal of the mainstage performers is strictly to entertain and inspire. Ostrander does not use the general sessions ...
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