Association Toolbox

Here’s how two associations creatively added value for members.

I’ve been talking to a lot of people lately about sexual harassment in the meetings and hospitality workplace and at meetings and events, and we all have stories. #MeToo, of course...

Innovative event marketing tactics that can be an inspiration for your next campaign, and help your brand stand out from the rest.

What you need to watch out for, according to recent research on the trade show and exhibition industry

How you can use video to build trust and credibility with your sponsor community

While your event may be amazing, chances are you’re not the only game in town. How do you differentiate your event from the growing competition?

On June 6, members of the exhibition industry took to Capitol Hill and the streets around the world to celebrate the economic, business, and social power of trade shows.

How one exec has led his association’s show portfolio, revenues, and membership on a dizzying upward spiral by giving away the store.

The CEIR Total Index finds a small-but-encouraging 1.8 percent growth so far this year. Experts predict expansion to come.