What medical and pharmaceutical/bioscience/medical device meeting planners and continuing medical education professionals need to know to plan meetings and CME activities for healthcare professionals.
The Healthcare Convention & Exhibitors Association may have turned 75 this year, but the old dog still has a few tricks left in its bag. I wasn't able to attend this year, which is too bad. I a blast last year in Austin (links here, here, here...
We've been hearing that not everyone is too thrilled with the Standards for Commercial Support Toolkit (available free to Alliance for CME members and at a minimal charge to nonmembers)...
I had some interesting conversation with Roy M. Poses MD, and some of his colleagues for the July/August cover story of Medical Meetings (should be online in a couple of weeks). The story is about ensuring the data you disseminate through CME is...
John Mack at the Pharma Marketing Blog has some interesting things to say about how the pharma industry is dealing with the latest PR crises. A snip...