What medical and pharmaceutical/bioscience/medical device meeting planners and continuing medical education professionals need to know to plan meetings and CME activities for healthcare professionals.
The Accreditation Council for Continuing Medical Education recently released two new reports that examine the validity of two common perceptions of CME: That it does not result in improved healthcare professional behavior and patient health, and ...
“The Pleasure Principle” is the name of a Janet Jackson song from 1986, and it’s also the title of the 2015 Trends Report from Andrew Freeman & Co., the hospitality marketing and public relations agency that each November...
The Centers for Medicare and Medicaid Services gave continuing medical education providers both a trick and a treat on Halloween when it issued its final rules relating to Open Payments (formerly known as the Sunshine Act). The trick: It eliminat...
After today, stores will be emptying out their inventory of Halloween decorations and before you know it holiday decorations will dominate the shelves and storefronts. Television commercials will change over to sharing the best gifts of the season...
In "Decoding Apple as a Luxury Tools Company," Seth Godin describes the potential dichotomy that faces an organization—or conference—that wants to be both a luxury, cachet-driven brand, and one that provides useful tools...
Is there a less elegant element of meeting operations than airport transfers? Probably not. But this Rodney Dangerfield of tasks has to get done! And while it’s not a huge part of your budget (about four percent of overall spending on a meeting...
The first step for continuing medical education providers who want to work with Accountable Care Organizations: Learn how these new potential partners operate so you can get their attention, and their business.
Attendees at the annual IMEX America trade show, held earlier this month in Las Vegas, walk miles along the trade show aisles. They get piles of invitations to events that happen all day long and into the night—snacks at booths, receptions at hot...
Like many industry colleagues, I recently returned from IMEX America and have been reflecting on the importance of relationships to our business. During the flight home, I finished reading The Five Dysfunctions of a Team by Patrick Lencioni in...
